
If you are planning to propose in New York City and wondering whether hiring a proposal planner is worth it, you are asking the right question. The short answer is yes, and the longer answer is what this post is all about. Ash Fox Proposals has been planning and photographing marriage proposals in New York City for over 15 years, and one of the most common questions we get is about cost. So let’s talk about it honestly.

At Ash Fox Proposals, getting started is simple. A planning session deposit of $450 reserves your date and gets you into a one-on-one session with Ash to map out every detail of your proposal. That deposit is fully applied to your package, so it is not an extra cost — it is your first step toward the perfect proposal.
Packages at Ash Fox Proposals start at $750 and go up from there depending on the level of decor, photography, and add-ons you choose. Most clients investing in a private rooftop proposal or a setup with full decor spend approximately $3,000, which covers everything from photography and florals to full logistics coordination and a personalized planning session with Ash. When you consider everything that is included, it is one of the most efficient investments you can make for one of the most important moments of your life.

A lot of people assume they need a wedding planner to help them propose. They do not. Wedding planners coordinate vendors for a wedding day. Ash Fox Proposals does something completely different, and far more specialized.
Here is the key difference: everything at Ash Fox Proposals is in house. Our photographers, videographers, floral designers, and decor team are all part of our operation. You are not hiring a coordinator who calls around to find vendors for you. You are hiring a tight, experienced team that has done this over 3,000 times and already has everything you need under one roof.
That means no coordinating between five different vendors. No chasing quotes. No wondering if the florist and the photographer have ever worked together before. Ash Fox Proposals handles it all, and handles it seamlessly.

When people try to plan a proposal on their own, they quickly discover how expensive and time consuming it is to pull all the pieces together. A professional photographer alone can run $500 to $1,500 for a session. Floral arrangements and decor for a proposal setup can easily add another $500 to $1,000. Then there is the time spent researching locations, booking vendors, coordinating logistics, and managing the day-of details while somehow keeping the whole thing a secret from your partner.
Ash Fox Proposals bundles all of that into one package at a price that is almost always lower than what clients would spend building it themselves, and infinitely less stressful.
Ash Fox Proposals is a small, intentional team led by Ash Fox, who has been planning and photographing marriage proposals in New York City for over 15 years. Ash is not a corporate event company. She is a New Yorker who has dedicated her career specifically to marriage proposals, has planned and photographed over 3,000 of them, and has been featured in The New York Times, Martha Stewart Weddings, The Knot, and Business Insider.
When you work with Ash Fox Proposals you are working with a team that is small by design. Every proposal gets personal attention. Every detail is thought through. And because Ash has seen thousands of proposals, she knows exactly what works, what photographs beautifully, and what creates the kind of moment your partner will remember forever.
Once your $450 deposit is in, Ash Fox Proposals sets up a planning session where you and Ash walk through everything together. Location options, timing, decor, the surprise logistics, where your photographer will be positioned, what happens if it rains, and every other detail you have not even thought of yet. By the time you walk out of that session, you have a complete step-by-step game plan and all you have to do on the day is show up and propose.

Yes. Ash Fox Proposals works with a wide range of budgets and has packages designed to deliver a beautiful, professionally executed proposal at every price point. Whether you are looking for something simple and heartfelt starting at $750 or a full luxury private rooftop experience, there is an option for you. The planning session deposit of $450 is the same regardless of which package you choose, and it is always applied to your total.
If you are planning to propose in New York City, do not try to pull it off alone. Ash Fox Proposals has the experience, the team, the vendors, and the locations to make your proposal everything you want it to be, at a price that works for your budget.